| News / Press 2008
2007 - ARCHIVES
2006 - ARCHIVES
2005 - ARCHIVES
2004 - ARCHIVES
Contacts: George Siegle, Co-Director, Tour de Road America benefiting Lance
Armstrong Foundation Julie Sebranek, Road America Communications Director Fans, Families, and Race Car Drivers Pedal
to Raise $25,000 Elkhart Lake, WI – Over 300 race fans, families, and cancer survivors joined race car drivers and their crews from the American Le Mans Series and other racing series for the 5th Tour de Road America – Bike Ride to Fight Cancer presented by Delta Dental yesterday evening at Elkhart Lake’s Road America. The event is a fundraiser for three cancer charities – the Lance Armstrong Foundation, the Hole in the Wall Gang Camp, and the Vince Lombardi Cancer Clinic. The weather on Friday evening was ideal for a bike ride around the 4.0 mile, 14 turn race track. Temperatures in the low 70s, low humidity, light winds and a beautiful sunset made for a great ride on the picturesque race track set in the hills and moraines of eastern Wisconsin. Great weather always helps, but event organizers credit a team effort among participants, racing series and teams, fans, and track officials for the event’s success. “It’s a lot of work, but it always comes together really well,” said volunteer Co-Director George Siegle, of East Lansing, MI. “For most of us, we’re not doctors or cancer researchers, and so we can’t directly heal or find cures for cancer. But coming together like this, to support organizations that do that kind or work and help people survive cancer -- that we can do!” Co-Director Brett Edgerle of Kohler, WI said, “As of last night, we estimate we’ve raised about $20,000, and Saturday’s silent auction will put the total closer to $25,000 – maybe more.” The event’s principal beneficiary, the Lance Armstrong Foundation, administers cancer survivorship programs nationally. But the event also has a local connection, funding Wisconsin child for a week at the Hole in the Wall Gang Camp for seriously ill children, and by also sharing its proceeds with the Vince Lombardi Cancer Clinic in Sheboygan, WI. Although not a race, this year’s Tour de Road America featured a challenge from the Corvette Racing team of the American Le Mans Series. Team manager Doug Fehan and driver Oliver Gavin challenged each other to not only see who could raise the most money, but also who would be the first around the track. Doug emerged victorious in the fundraiser, with Oliver winning the on-track challenge. The entire race paddock came out to support the ride, with drivers and crew from many of the racing series participating in the bike ride. Emanuele Pirro, of Rome, Italy and driver of the Audi R10 in the American Le Mans Series, was again eager to trade his four wheels for two to help in the fight against cancer, “I have participated in this special ride already in previous years and did not hesitate a second when I was asked whether I would participate again this year.” Continued Pirro, “Many families still suffer from the consequences of cancer. With the ride we are setting a sign and make a small contribution to fight cancer.” Although the ride is complete, organizers will continue fundraising Saturday with a silent auction of auto racing memorabilia, cycling gear, and items donated by local businesses. Participants and those visiting the ride headquarters also receive oral cancer awareness information from Delta Dental. About the Tour de Road America
Contacts: George Siegle, Co-Director, Tour de Road America benefiting Lance
Armstrong Foundation Julie Sebranek, Road America Communications Director Tour de Road America to Take to the Track
Friday Evening in Elkhart Lake Elkhart Lake, WI – The Tour de Road America – Bike Ride to Fight Cancer presented by Delta Dental returns to Elkhart Lake’s Road America 4.0-mile, 14-turn auto racing circuit for the 5th time next Friday, August 8 at about 7:00 P.M. The event coincides with the Road Race Showcase weekend of auto races at the track. “The ride benefits three cancer charities,” explained Kohler, Wisconsin’s Brett Edgerle, Vice President of the Tour de Road America Foundation, “the Lance Armstrong Foundation, the Hole in the Wall Gang Camp, and the Vince Lombardi Cancer Clinic in Sheboygan. Our goal is to raise $30,000 for the fight against cancer, and fund a week’s stay at the Hole in the Wall Gang Camp for a terminally ill Wisconsin child.” After auto racing is complete on Friday, race fans, local cyclists, cancer survivors and families will join professional drivers and their race teams on track by making a contribution to the LAF. Participants can ride one lap or as many as they can before the sun sets. All kinds of bikes are welcome and the ride is open to all ability levels, young and old. Many drivers from the top-tier American Le Mans Series will join the ride, including Oliver Gavin, Ben Devlin, Emanuele Pirro, Jonny Cocker, and Paul Drayson. The Tour de Road America also passed an important milestone this week, surpassing $15,000 raised this year and $100,000 total for the Lance Armstrong Foundation (LAF). This puts it among the top events held for the LAF, and is even more remarkable because the ride is entirely organized by unpaid volunteers. In addition to the ride, the event also features a silent auction of auto racing memorabilia, cycling gear, and items donated by local businesses on Friday and Saturday. More information and online registration is available at www.pelotonride.org, www.roadamerica.com, or at the track at the Tour de Road America booth on Friday. Organizers expect 300 to 400 cyclists will take part in the ride. About the Tour de Road America ### For Release: Tour de Road America Bicycle Ride Will
Feature Fehan vs. Gavin to Fans Can Back Their Favorite with Pledges to "Bike Ride to Fight Cancer" ELKHART LAKE, Wis., July 22, 2008 – It will be the USA vs. England, experience and treachery vs. youth and enthusiasm, and management vs. labor when Corvette Racing program manager Doug Fehan takes on Corvette Racing driver Oliver Gavin in a winner-take-all bicycle race at the Tour de Road America on Friday, August 8 at 6:45 P.M. The Corvette Challenge match race will pit Fehan, 60, from Birmingham, Mich., against Gavin, 35, of Yardley Hastings, England. They'll race one lap around the punishing 4.048-mile, 14-turn Road America course in the Tour de Road America Bike Ride to Fight Cancer to establish bragging rights in Chevrolet's championship-winning road racing team. The bicycle grudge race is a prelude to the four-hour American Le Mans Series Generac 500 at Road America on August 9. "Fitness plays an important role throughout the Corvette Racing team," said Fehan, who will compete in the Michigan Senior Olympics. "As program manager, I try to lead by example – and it's clear that some team members need a little work. Finishing the London Marathon was certainly a glamorous achievement for Oliver, but a bike race at Road America will separate the men from the boys. Remember, the British had the prettiest uniforms, but we won the war!" "I'm younger, fitter, stronger – and smarter," countered Gavin, a three-time ALMS champion. "Despite his advanced age, I'm sure that Doug will push himself hard because he wants to win as badly as I do. Knowing him as I do, I'm confident that it won't be a clean fight, but I've got some tricks up my sleeve as well. I've done marathons and triathlons, but the bicycle race with Doug will certainly be the greatest challenge yet. I'm not sure if it's a good career move to beat the boss, but I'm going for it!" Fans can show their support for either Fehan or Gavin by pledging donations to the Lance Armstrong Foundation online at www.pelotonride.org/corvettechallenge.html. Corvette Racing fans can also pledge donations in person at the Corvette Corral or by mail with a form downloaded from www.pelotonride.org/CorvetteChallengeForm.pdf. "Show me the money!" declared Fehan. "The ALMS has a Green Challenge for the environment, but we've got our own Green Challenge for Corvette Racing fans, and it's all about American greenback dollars for the fight against cancer. If they want to back a winner, they'll pledge for me, but even if they choose to support Gavin, at least their donation will go to a good cause." Gavin and Fehan will be joined on the track by their fellow drivers and team members, race fans, families, local cyclists, and cancer survivors. The ride is open to cyclists of all abilities and all kinds of bikes. Proceeds of the fundraiser support the cancer survivorship, advocacy, education, and research programs of the Lance Armstrong Foundation, the Hole-in-the-Wall Gang Camp, and the Vince Lombardi Cancer Clinic. Corvette Racing’s next event is the Generac 500 at Road America, scheduled to start at 4 p.m. CDT on Saturday, Aug. 9. SPEED will televise the race tape-delayed on Sunday, Aug. 10, at 2 p.m. EDT. General Motors Corp. (NYSE: GM), the world’s largest automaker, has been the annual global industry sales leader for 77 years. Founded in 1908, GM today employs about 266,000 people around the world. With global headquarters in Detroit, GM manufactures its cars and trucks in 35 countries. In 2007, nearly 9.37 million GM cars and trucks were sold globally under the following brands: Buick, Cadillac, Chevrolet, GMC, GM Daewoo, Holden, HUMMER, Opel, Pontiac, Saab, Saturn, Vauxhall and Wuling. GM’s OnStar subsidiary is the industry leader in vehicle safety, security and information services. More information on GM can be found at www.gm.com. Held annually since 2004, the Tour de Road America – Bike Ride to Fight Cancer is 100% organized by volunteers and has raised over $90,000 for cancer survivorship. For further information on the Tour de Road America, including photos from previous events, please visit www.pelotonride.org.
Contact:
Held annually since 2004, the Tour de Road America – Bike
Ride to Fight Cancer is 100% organized by volunteers and has raised
over $90,000 for cancer survivorship. It benefits the Lance Armstrong
Foundation, the Hole-in-the-Wall Gang Camp, and the Vince Lombardi
Cancer Clinic. The Tour de Road America is presented by Delta
Dental and made possible by the support of Road America, the American
Le Mans Series and other racing series, Giordana Cycling Apparel,
Gear Grinder, JHG Benefits, Bella’s Custom Design, Tria
Design and Marketing, Marketing Acuity, Bike-n-Ski, and many more.
For further information on the Tour de Road America, including
photos from previous events, please visit www.pelotonride.org.
Fundraising Results Announced Moji Eagan wins the framed photo of the Tour de Road
America, autographed by Lance Armstrong! Gallery Online WANTED – Long-Sleeve Jersey – BOUNTY! Giordana Cycling Apparel Discount Contacts: George Siegle, Co-Director, Tour de Road America benefiting Lance
Armstrong Foundation Julie Sebranek, Road America Communications Director
(September 10, 2007 – Elkhart Lake, WI) Organizers of the Tour de Road America benefiting Lance Armstrong Foundation today announced that the 2007 event, which took place on the Road America race track in Elkhart Lake on August 10, 2007, was the most successful in its four-year history. The event’s all-volunteer staff registered 384 riders for the Friday evening bike ride on the track. The silent auction on Saturday and Sunday featured over one hundred items from local businesses and auto racing teams. As of September 3, $28,463 in donations had been collected and forwarded to the Lance Armstrong Foundation (LAF) to benefit its cancer survivorship programs. Organizers expect that number to rise further when companies match the contributions made by their employees. “It was truly a team effort,” said Brett Edgerle, Co-Director of the event. “Everyone came together to make the event a success -- cyclists, corporate sponsors and contributors, the Road America track staff, race teams and drivers, the race series, fans, and volunteers…everyone!” “The funds raised are very important for the Lance Armstrong Foundation’s cancer education, research, survivorship, and advocacy programs,” added George Siegle, Co-Director and one of the founders of the event. “But we also measure success by the number of smiling faces of participants, and by the many sponsors and contributors who already have committed to increasing their participation next year.” Dates for the 2008 event will be posted on the event web site at www.pelotonride.org, when available. ### Held annually since 2004, the Tour de Road America is organized
by volunteers for the Lance Armstrong Foundation (LAF). It has
raised nearly $90,000 for the LAF’s cancer survivorship,
advocacy, education, and outreach programs. The Tour de Road America
is presented by Delta Dental and made possible by the support
of Road America, Champ Car, the American Le Mans Series, Cytomax
Sport Energy Drink, Generac Power Systems, Giordana Cycling Apparel,
PCW Cycling, Bike-n-Ski, JHG Benefits, Sargento Foods, Kumho Tires,
Tria Design and Marketing, Bella’s Custom Design, and many
others. For further information on the Tour de Road America, please
visit www.pelotonride.org.
The Tour de Road America benefiting Lance Armstrong Foundation brings together race fans, drivers, race teams, cancer survivors and cyclists in a fun, family-friendly bicycle ride around Road America’s beautiful permanent road course. For fans of the series, it will be a rare chance to pedal alongside their racing heroes. Participants can ride a single lap or up to 40 miles at their own pace. The ride takes place on August 10, 2007 at 6:30 PM, following the day’s racing events. Champ Car World Series drivers participating include 3-time Champion Sebastian Bourdais, Graham Rahal, Paul Tracy, Robert Doornbos, Jan Heylen, Bruno Junqueira, Oriol Servia and Dan Clarke. They will be joined on the Champ Car Atlantics Championship side by drivers Simona De Silvestro, Ryan Lewis, Rafael Matos, Franck Perera, Adrian Carrio and Giacomo Ricci. "I'm looking forward to this great opportunity to ride with my fellow drivers, fans and friends,” Graham Rahal smiled. “I'm also proud to support the Lance Armstrong Foundation and my true hero Lance Armstrong." “Cycling is an integral part of my training and it is one of my favorite things to do when I’m not in the car,” stated Jan Heylen. “This event supports the Lance Armstrong Foundation which is a great cause and the opportunity to ride around the Road America track is a unique experience. I look forward to participating in this year’s event because it should be a lot of fun.” The fundraising activities will continue on Saturday and Sunday during the Generac Power Weekend, August 9 – 12, 2007, when autographed Champ Car and Atlantics race memorabilia will be featured in a silent auction. Information and registration details for the Tour de Road America are available at www.pelotonride.org. Pre-registered participants will receive a T-shirt, water bottle and Cytomax Sport Drink. On-site registration is scheduled for August 10 at the LAF booth near the 4-Mile Merchant. ### Held annually since 2004, the Tour de Road America is organized by volunteers for the Lance Armstrong Foundation (LAF). It has raised nearly $60,000 for the LAF’s cancer survivorship, advocacy, education, and outreach programs. The Tour de Road America is presented by Delta Dental and made possible by the support of Road America, Champ Car, Cytomax Sport Energy Drink, Generac Power Systems, Giordana Cycling Apparel, JHG Benefits, Sargento Foods, Kumho Tires, Tria Design and Marketing, and Bella’s Custom Design. For further information on the Tour de Road America, please visit www.pelotonride.org. About Champ Car: The Champ Car World Series features some of the greatest race car drivers in the world competing in the most exciting series in the world. Champions Sebastien Bourdais and Canadian Paul Tracy along with international stars Justin Wilson, Bruno Junqueira, Alex Tagliani and Robert Doornbos are among the drivers who battle for the Vanderbilt Cup, which is awarded to the winner of the Champ Car World Series. The title is contested on temporary street circuits and permanent road courses. Contacts: George Siegle, Co-Director, Tour de Road America benefiting Lance
Armstrong Foundation Julie Sebranek, Communications Director, Road America
Elkhart Lake, WI -- As professional cyclists challenge the stages of the Tour de France, local cyclists, race car drivers, race fans, families, and cancer survivors are tuning up their bicycles for the annual Tour de Road America benefiting Lance Armstrong Foundation (LAF) in Elkhart Lake, WI. The fundraising ride takes place on the 4.0-mile Road America auto racing circuit on Friday, August 10, 2007 at approximately 6:30 P.M., following the day’s auto racing activities. The ride is open to cyclists of all abilities and all kinds of bikes. The ride supports the Lance Armstrong Foundation’s cancer survivorship, advocacy, education, and research programs. Organizers expect several hundred participants to take to the track next month. “The tour” holds special appeal for participants. For auto racing fans, it’s a chance to ride along side their racing heroes from the American Le Mans, Champ Car, and Atlantics series. For avid cyclists, it’s a rare opportunity to challenge the hills and 14-turns of the circuit. The ride appeals to families due to its wide smooth pavement, and a traffic-free, controlled environment. And for cancer survivors and advocates, it’s a way to LIVE STRONG, the motto of the Lance Armstrong Foundation. Mike Petersen, owner of Petersen Motorsports/White Lightning Racing and a rider in the 2005 event commented, “This will be the third year that we have been involved in the Tour de Road America as a team and I am very excited about that. I don’t think there is anyone that has not been directly impacted one way or another by cancer and this is a great way to support research to fight the disease. We are always proud to support charities around the American Le Mans Series but the Lance Armstrong Foundation and the Tour de Road America is by far one of the most unique and fun things we do every year.” The ride takes place in conjunction with the “Generac Power Weekend” of races at Road America, August 9 – 12, 2007. Information and registration details for the Tour de Road America are available at www.pelotonride.org. Pre-registered participants will receive a T-shirt, water bottle and Cytomax Sport Drink. On-site registration is scheduled for August 10 at the LAF booth near the 4-Mile Merchant. ### Held annually since 2004, the Tour de Road America is organized by volunteers for the Lance Armstrong Foundation (LAF). It has raised nearly $60,000 for the LAF’s cancer survivorship, advocacy, education, and outreach programs. The Tour de Road America is presented by Delta Dental and made possible by the support of Road America, Champ Car, the American Le Mans Series Cytomax Sport Energy Drink, Generac Power Systems, Giordana Cycling Apparel, JHG Benefits, Bella’s Custom Design, Sargento Foods, Kumho Tires, Tria Design and Marketing, and many more. For further information on the Tour de Road America, including photos from previous events, please visit www.pelotonride.org.
For more information: FOR RELEASE ON AUG. 20 Over 300 Race Car Drivers, Fans and Cyclists
Bike to Fight Cancer ELKHART LAKE, Wisc. (August 20, 2006)— A sea of LIVESTRONG yellow flooded onto Elkhart Lake’s renowned Road America racing circuit. Rabid racing fans, cycling enthusiasts, race drivers and families of all sizes joined together to bicycle the beautiful 4-mile circuit at Road America in the name of fighting cancer with the Lance Armstrong Foundation. In its third year, the Tour de Road America features race drivers
from the American Le Mans, IMSA GT3, Speed World Challenge, Star
Mazda and other auto racing series. Racing drivers like Scott
Maxwell, Gunnar Jeannette, Tom Milner and David Brabham “Seeing these people ride out onto the race track is probably the single most exciting part of my summer.,” says George Siegle, the event’s founder and organizer. The Tour de Road America benefiting the Lance Armstrong Foundation isn’t just a bike ride, it’s a weekend-long fundraising event that also features a silent auction, reception party and is a conduit for fans to donate in support cancer survivorship. Fundraising continued on Sunday, and event organizers hope to reach the $20,000 mark by the close of the weekend. “So many of us are somehow touched by cancer,” adds Siegle. “The Tour de Road America is the perfect event for race fans, bicyclists and anyone who wants to fight cancer while getting to ride on such a remarkable track.” The Tour de Road America is tirelessly supported and championed by the fans and racing community that comes to Road America. Distinguished teams like Aston Martin and Audi donated driver-signed merchandise for the silent auction, race sponsor Generac donated a 15,000-watt generator and Kumho Tire donated a set of tires. The Lance Armstrong Foundation is an influential movement in cancer survivorship, a movement most recognized for the yellow bracelets that spawned a trend in wrist-wear fundraising. Since 2004, the Tour de Road America has raised over $60,000 for the Lance Armstrong Foundation, thanks to the generous support of sponsors like Delta Dental and the thousands of people who have taken part in the Tour’s ride, silent auction and other numerous charitable activities. Donations are taken year-round at www.pelotonride.org.
About the Lance Armstrong Foundation EDITORS NOTE: Tour Organizer, George Siegle is available for interview. High resolution event photos available.
Contact: George Siegle TOUR DE ROAD AMERICA, A BIKE RIDE TO FIGHT CANCER, ROLLS ONTO THE ROAD AMERICA RACE TRACK IN ELKHART LAKE THIS COMING WEEKEND Race Car Drivers, Fans, and Cyclists To “Bike the Track” in a Fun, Family-Oriented Fundraiser for the Lance Armstrong Foundation and Cancer Survivorship
The Tour de Road America features race drivers from the American Le Mans, IMSA GT3, Speed World Challenge, Star Mazda and other auto racing series. Cyclists, fans, families, drivers and cancer survivors will have the unique opportunity to ride their bicycles on the beautiful 4-mile Road America circuit while helping to raise funds for the Lance Armstrong Foundation’s cancer survivorship programs. Volunteers for the Lance Armstrong Foundation organized the ride, and hope to attract 400 cyclists and raise $20,000. The ride takes place in conjunction with the Generac 500 at Road America weekend of auto racing. The Tour de Road America is scheduled for August 19th. Opening ceremonies begin at about 6:15 p.m. following Saturday’s auto racing activities. Cyclists can ride at their own pace, from a single lap of the circuit, to 10 or more laps or as darkness allows. Families and kids will enjoy the being able to ride without cars, stop lights, or traffic. For the professional race car drivers, the Tour de Road America can take on a competitive note. “Last year was a lot of fun for the drivers. We're all very competitive and it almost turned into a race!” said Corvette Racing's Oliver Gavin. “I wasn't sure how many laps I could complete. When you're driving at Road America, it seems like a relatively flat circuit, but when you're pedaling you realize just how many hills there are!” “Bicycling for the Lance Armstrong Foundation was a fantastic experience,” Gavin added. “Lance is a fantastic athlete and a great ambassador, and the event benefits a very worthy cause.” There is still time to register for the ride at www.pelotonride.org. Pre-registered participants will receive a T-shirt, water bottle, Cytomax Sport Energy Drink and other goodies. On-site rider registration is available on August 18-19 at the track. A pre- and post-ride reception will be held at the track on Saturday, along with various other cancer outreach and fundraising activities Friday through Sunday. The weekend-long silent auction fundraiser culminates on Sunday with bidding for a Generac generator valued at $2,500, and a set of Kumho tires valued at up to $1,600. For information on the Tour de Road America, please visit www.pelotonride.org or call 517-980-4609. The Tour de Road America benefiting Lance Armstrong Foundation is possible through the generous support of: Road America, Delta Dental of Wisconsin, Cytomax Sports Energy Drink, Generac Power Systems, the American Le Mans Series, Delta Dental of Michigan, Ohio, and Indiana, Kumho Tire, Bella's Custom Design, Tria Design and Marketing, Bike n Ski, Treasure Hunt Wisconsin, Radia Creative, Kumho Tire, and the Bike Federation of Wisconsin. About the Lance Armstrong Foundation Contact: George Siegle
ELKHART LAKE, Wis. (July 14, 2006) — While professional cyclists prepare to take on the Alps in the Tour de France, a unique mix of stateside cyclists are preparing to take on the hills and twists of the Road America road racing circuit in east-central Wisconsin on August 19, 2006. The Tour de Road America allows auto racing fans, families, cyclists, cancer survivors, race car drivers, and their teams to pedal Road America’s beautiful 4.048-mile permanent road circuit in support of the Lance Armstrong Foundation and its cancer survivorship programs. Participants in the fundraiser can sign up to ride distances of up to 40 miles on the track by making a donation to the Lance Armstrong Foundation. Drivers from the American Le Mans, Speed World Challenge, Star Mazda, Skip Barber National GT, and IMSA GT3 Club Challenge will participate in this year’s Tour de Road America at 6:15 P.M., following Saturday’s auto racing activities. Patrick Long, driver of the Petersen Motorsports/ White Lightning Racing Porche 911 GT3 in the American Le Mans Series, is excited to be participating again in 2006, “I think the Lance Armstrong Foundation is a great charity to support. Last year was fun to be out there with a lot of my peers. Having the fans and the drivers and everyone out there on the race track at the same time is a cool idea. This has to be one of the best ways to support a great cause that I have ever been a part of.” George Bruggenthies, president of Road America, is enthusiastic about the event, “We’re proud to host and support the Lance Armstrong Foundation and the Tour de Road America, which is now in its third year here. The fans and the racing teams really enjoy biking the track, with the added bonus that it’s all for a great cause. And families enjoy riding with their kids on the track because there are no cars or traffic to worry about.” Volunteers for the Lance Armstrong Foundation organize the event and are on track to exceed the 400 cyclists and $20,000 raised in 2005. Delta Dental of Wisconsin, Bella’s Custom Design of Kiel, WI, Kumho Tire, and Giordana Cycling Apparel are among the organizations supporting the Tour de Road America. Registration for the Tour de Road America is open at www.pelotonride.org. Pre-registered participants will receive a T-shirt, and Cytomax Sport Energy Drink. A reception is scheduled before and after the event with various other fundraising activities being held throughout the race weekend. On-site registration is scheduled for August 18-19 at the LAF booth near the 4-Mile Merchant. For further information on the Tour de Road America, please visit
www.pelotonride.org or call 517-337-0489.
Contact: Dave Racine TOUR DE ROAD AMERICA RAISES ALMOST $20,000
Elkhart Lake, Wis. - After all the engines shut off on Aug. 20, and the drivers took off their helmets, suits and gloves, they strapped on another kind of helmet and took to the Road America circuit without their big horsepower and two tires. More than 400 bicyclists, fans and world-class ALMS drivers pedaled together around the beautiful 4.048-mile road course in the rolling hills of Elkhart Lake, Wis. In its second year, the Tour de Road America benefiting the Lance Armstrong Foundation (LAF) made headlines as riders raised almost $20,000. Drivers from ALMS, TransAm, Toyota Atlantic, IMSA GT3 Cup Challenge presented by Michelin and the Star Mazda series all joined the ride to help raise an astonishing amount of money for the LAF. During such a busy race weekend, like the Generac 500 at Road America, the teams, drivers and race fans turned out in droves and took the time donate to the LAF, bid on silent auction items and participate in the Tour de Road America ride. Several teams and crewmembers from around the paddock took it upon themselves to help "pass the hat" to raise money for the LAF. This came in addition to the thousands of individual donations received over the weeks leading up to and during the weekend of the Generac 500. "It was one of the most heartwarming and exciting weekends I've ever been a part of," said event co-organizer Dave Racine. "I owe a ‘thank you' that's difficult to put into words to the people who helped so graciously and donated their time and money to help the LAF." While the teams, crew, sponsors and fans all joined in on the fundraising, nothing compared to the sea of yellow-clad bicyclists that circle the Road America race track. JJ Lehto was one of many ALMS drivers to ride in an effort to
raise money for the Lance Armstrong Foundation in the Tour de
Road America. The Tour de Road America's popularity is growing, witnessed by an increase in participants, sponsor involvement and overall donations given. The Tour de Road America benefiting Lance Armstrong Foundation is possible through the generous support of: Road America, Cytomax Sports Energy Drink, Giordana Cycling Apparel, Bella's Custom Design, Tria Design and Marketing, Wal-Mart, Radia Creative and the Bike Federation of Wisconsin. For more information on the Tour de Road America and to make a donation, visit www.pelotonride.org Contact: Dave Racine THE 2005 TOUR DE ROAD AMERICA READY TO ROLL! ELKHART LAKE, Wis. (AUGUST 9, 2005) — The Tour de Road America benefiting the Lance Armstrong Foundation (LAF) is quickly becoming one of the Midwest’s most popular bike rides. Already one of the most unique fundraising events, the Tour de Road America features race drivers from the American Le Mans, Trans-Am, Toyota Atlantic, Skip Barber National GT and IMSA GT3 Series. Cyclists, fans, drivers and cancer survivors will get the superb opportunity to ride the beautiful 4-mile circuit of Elkhart Lake’s Road America race track while helping to raise funds for the Lance Armstrong Foundation’s cancer survivorship programs. The ride is scheduled for August 20th at 6 p.m. following Saturday’s auto racing activities. Members of the LAF’s “Peloton Project” organized the ride, and hope to attract over 500 riders and raise $50,000. The Peloton Project, started in 1998 by cyclists in support of Lance Armstrong, is the Foundation’s grassroots fundraising and outreach initiative that brings together a diverse group of volunteers dedicated to helping people with cancer live strong. Collectively, Peloton Project members have set a goal of raising $7 million in 2005 to match Armstrong’s seven consecutive Tour de France victories. There is still time to register for the ride at www.pelotonride.org. Pre-registered participants will receive a T-shirt, water bottle and Cytomax Sport Drink. St. Nicholas Health Express will be providing complimentary bike helmet fitting, with discounted prices for adult and kid's helmets. On-site rider registration is available on August 19-20 at the track. A pre- and post-ride reception will be held at the track’s Briggs & Stratton Motorplex, along with various other fundraising activities throughout the Road America 500 weekend. 2005 Trans-Am Series points leader and LAF fundraiser, Randy Ruhlman says, “I am thrilled to be able to combine two of my passions, racing and bicycling, on the same weekend for such a worthwhile cause like the Tour de Road America for the Lance Armstrong Foundation. It was so much fun last year to run from the podium, on to the bike, and have the opportunity to ride with these enthusiastic fans of racing. I am really looking forward to coming to Road America for the Tour again this year!” “This will be a great event,” says Champion Audi’s Emanuele Pirro, “I am very happy to take part in this for two reasons: one, It is something which will help cancer research which is very important and two, Lance Armstrong is an incredible athlete so I am happy to support whatever he is involved with.” Joerg Bergmeister, driver of the Petersen Motorsports / White Lightning Racing Porsche echoed his fellow competitors, “As a rider I have always been impressed by Lance’s ability, knowing what he has overcome is even more inspiring. I am excited and proud to ride in this important event.” For further information on the Tour de Road America, please visit www.pelotonride.org or call 630-667-9506. The Tour de Road America benefiting Lance Armstrong Foundation is possible through the generous support of: Road America, Cytomax Sports Energy Drink, Giordana Cycling Apparel, Bella's Custom Design, Tria Design and Marketing, Wal-Mart, Radia Creative and the Bike Federation of Wisconsin. About the Lance Armstrong Foundation and the Peloton Project
News From The TOUR
DE ROAD AMERICA
To cheer on Armstrong’s attempt at a seventh Tour de France win, Lance Armstrong Foundation Peloton Project members around the world are together raising $7 million for people living with cancer. The Tour de Road America is organized by two Peloton Project members, who share a goal to raise $50,000 for the LAF. Race car drivers, teams, series personnel, cancer survivors, fans and local cyclists will ride between 2 and 40 miles on the Road America in support of the LAF. We are expecting more than 500 riders this year! REGISTRATION PRE- and POST-RIDE RECEPTION SPREAD THE WORD GREAT LINEUP OF DRIVERS AWESOME SILENT AUCTION ITEMS LIMITED EDITION JERSEY ABOUT THE LANCE ARMSTRONG FOUNDATION Lance Armstrong’s story inspires many of the 10 million Americans living with cancer. When Armstrong was diagnosed with testicular cancer at age 25, he was given less than a 40 percent chance to live. Despite the great uncertainty about his future, he declared himself a cancer survivor from the moment of his diagnosis. He educated himself about his disease, beat cancer and went on to win six consecutive Tour de France victories. Through his experience, Armstrong realized that people need real support to deal with the physical, emotional and practical issues they face in the battle with cancer. He formed the Lance Armstrong Foundation to help people with cancer and their loved ones get the practical information and tools they need to live strong. To share your story on the practical steps taken, the lessons learned and the sources of inspiration found in the battle against cancer, please visit www.livestrong.org. To learn more about the Lance Armstrong Foundation or the Peloton
Project, please contact the Foundation at (512) 236-8820 or visit
the website at www.livestrong.org. For information about the Tour
de Road America, visit www.pelotonride.org.
FOR IMMEDIATE RELEASE Contact: Dave Racine REGISTRATION OPEN FOR THE 2005 TOUR DE ROAD AMERICA! ELKHART LAKE, Wis. (May 11, 2005) — Registration for the Tour de Road America is now open at www.pelotonride.org. Pre-registered participants will receive a T-shirt, water bottle and Cytomax Sport Drink. On-site registration is scheduled for August 19-20 at the LAF booth near the 4-Mile Merchant. Drivers from the American Le Mans Series, Trans-Am Series, Toyota Atlantic Series, Skip Barber National GT and IMSA GT3 Club Challenge will participate in this year’s Tour de Road America to help raise money for the Lance Armstrong Foundation and cancer survivorship. The ride is scheduled for August 20th at 6 p.m. following all Saturday’s racing activities. The Tour de Road America allows fans and drivers alike to ride bicycles around Road America’s beautiful 4.048-mile permanent road circuit. Participants can ride up to 40 miles at their own pace. A reception is scheduled before and after the event with various other fundraising activities being held throughout the Road America 500 weekend. 2004 Road America Trans-Am pole sitter and 2005 Long Beach Grand Prix winner, Randy Ruhlman says about being a Tour de Road America rider, "I am thrilled to be able to combine two of my passions, racing and bicycling, on the same weekend for such a worthwhile cause like the Tour de Road America for the Lance Armstrong Foundation. It was so much fun last year to run from the podium, on to the bike, and have the opportunity to ride with these enthusiastic fans of racing. I am really looking forward to coming to Road America for the Tour again this year!” The excitement for the 2005 Tour de Road America is building in the ALMS paddock as well. ADT/Champion Audi driver Marco Werner says, “I will enjoy racing on this track both in a car and on a bike. It will be fun to work together with the other drivers to raise money for a very important reason, cancer research. And like in auto racing, teamwork will be very important. I plan to give my teammate JJ Lehto the slipstream and hopefully he will do the same for me on the backstretch.” "This will be a great event, says Emanuele Pirro, Werner’s Audi teammate. “I am very happy to take part in this for two reasons: 1) It is something which will help cancer research which is very important and 2) Lance Armstrong is an incredible athlete so I am happy to support whatever he is involved with.” Frank Biela, also joining his teammates in the ride, says "I am a big cyclist to begin with so naturally I am looking forward to participating. What's most important for me is the opportunity to help other people. If I can do this, if I can help raise money that will help other people, then I am very happy.” For further information on the Tour de Road America, please visit www.pelotonride.org or call 630-667-9506.
For Immediate Release
ELKHART LAKE, Wis. (May 9, 2005) — Drivers from the Trans-Am Series will participate in this year’s Tour de Road America to raise money for the Lance Armstrong Foundation and cancer survivorship. The event, which will also include drivers from the American Le Mans Series, Toyota Atlantic, Skip Barber National GT and IMSA GT3 Cub Challenge, is scheduled for Saturday, Aug. 20 at 6 p.m. and following Trans-Am qualifying. The Tour de Road America allows fans and drivers alike to ride bicycles around Road America’s picturesque 4.048-mile permanent road circuit. Participants can ride two miles or up to 40 miles at their own pace. A reception is scheduled before and after the event. The Tour de Road America is open to the public. Interested participants can register online at www.pelotonride.org or call 630-667-9506. On-site registration is scheduled Aug. 19-20 at the track. Pre-registered participants will receive a T-shirt, water bottle and Cytomax Sport Drink. “We are pleased to again lend our support the Tour de Road America,” said Trans-Am Executive Director John Clagett. “Several of our drivers participated in last year’s event and it was a great success. The event supports a great cause in the Lance Armstrong Foundation and we’re privileged to be a part of that. Plus, it’s a lot of fun to pedal around one of America’s great road circuits with many of road racing’s most elite drivers.” The Trans-Am race, part of the Road America 500 weekend, is scheduled to take the green flag at approximately 10:20 a.m. on Sunday, Aug. 21. The race is schedule to air on SPEED Channel on Sunday, Aug. 28 at 3 p.m. EDT.
For Immediate Release Race Car Drivers,
Fans and Cyclists Raise over $18,000 for the ELKHART LAKE, Wis. (September 3, 2004) - The organizers of the Tour de Road America, a Peloton Project benefiting the Lance Armstrong Foundation, today announced the final results of their fundraising campaign. As of August 27, $18,299 has been contributed to the Lance Armstrong Foundation. Of that, $1,000 was from the sale of the popular yellow Live Strong wristbands. The Tour de Road America took place on August 7 during weekend activities at the Grand Prix of Road America, featuring the Bridgestone Presents the Champ Car World Series Powered by Ford. Approximately 400 bicyclists, fans, and world class drivers cycled the historic four-mile race track starting on Saturday evening, capping off a weekend of activities to raise funds and awareness for the LAF. Although the organizers had hoped to reach $25,000, they are happy with the results. “When you consider that on July 4, the Tour de Road America was still in the idea stage, we are very pleased that cyclists and the Champ Car community were able to raise nearly twenty thousand dollars in just a few weeks,” said Dave Racine, co-organizer. A significant part of the funds raised came from a contribution by Champ Car presenting sponsor Bridgestone Motorsport. “We’re honored that Bridgestone Motorsport made this donation to the Lance Armstrong Foundation,” said co-organizer George Siegle, “and we thank them on behalf of the LAF and cancer survivors.” “It was wonderful too see how everyone came together to help raise money to fight cancer,” said Racine. “We’d especially like to recognize the assistance of our hosts, sponsors, and volunteers. Without them, this great result would not have been possible.” Road America and the Champ Car World Series were instrumental in getting the project from idea to reality. Additional sponsorship and contributions came from Trek Bicycles, CytoSport, Ford Cosworth, Bella’s Custom Design, Siebken’s Resort, Bay Area Message Network, Tria Design and Marketing, Radia Creative, and many of the Champ Car and Trans-Am Series teams. Members of the University of Wisconsin – Whitewater Cycling Team provided help with registration, bike fitting, and ride control. The RuSPORT racing team also showed its support for the Lance Armstrong Foundation by running the #10 Champ Car, driven by A.J. Allmendinger, in all yellow with LAF and “Live Strong” logos during the Grand Prix of Road America. Although additional donations and corporate matching gifts are still coming in, Tour de Road America organizers are already looking forward to 2005. “We’ve had so much interest and enthusiasm for the event this year, we think it might be possible to have 1,000 riders next year,” said Siegle. Participating Champ Car drivers were in agreement. Said Mario Dominquez, "The Tour de Road America event…was great, I had a blast. The fans were amazing and it was so much fun to get to do something like this with them. I hope this becomes a tradition." A.J. Allmendinger added, “It was incredible to be part of this Lance Armstrong Foundation bike ride. It was really pretty cool to see everyone come out, and what better place to do the bike ride than around a racetrack like Road America.” Tour de Road America has set up an e-mail system where interested
people can sign up to receive news and information about next
year’s ride. A gallery of photos is also posted on the web
site. For more information, visit www.pelotonride.org. FOR IMMEDIATE RELEASE Contacts: Tara Ragan Michelle L. Milford RuSPORT DRIVER
A.J. ALLMENDINGER, #10 CHAMP CAR TO Champ Car World Series Racing Team Will Run With LAF and Live Strong Logos in the Grand Prix of Road America, August 5-8, 2004 ELKHART LAKE, WI — August 4, 2004 — The RuSPORT racing team is showing its support for the Lance Armstrong Foundation (LAF) and honoring Lance Armstrong’s historic 6th straight Tour de France victory by running the #10 Champ Car in all yellow with LAF and “Live Strong” logos during this weekend’s Grand Prix of Road America in Elkhart Lake, Wisconsin. The RuSPORT team, in its first year in the Bridgestone Presents the Champ Car World Series powered by Ford, posted second and third place finishes two weeks ago in the Molson Indy Vancouver. Driver A.J. Allmendinger hopes to again run at the front during this weekend’s grand prix to build awareness of the LAF’s mission to help people with cancer “live strong.” “This is actually a pretty big honor for me to have the #10 car carry the banner for Lance and the Lance Armstrong Foundation,” said Allmendinger. “Lance has been such a great role model and inspiration for so many people that I hope I can do my part and deliver the great results this weekend that they deserve. Hopefully, together with Champ Car, we can reach more people and raise even more awareness for this great cause and provide some positive energy for those people living with cancer.” The team’s support of the LAF caps off a weekend of fundraising activities for the foundation. On Saturday, Allmendinger and fellow Champ Car drivers will take to the track on bicycles during the Tour de Road America. They will cycle the 4-mile track with team members, fans, and local cyclists to reach the goal of raising $25,000 for the LAF. Volunteers for the LAF will also sell 1,000 “Live Strong” wristbands during the Grand Prix of Road America weekend. Fans are encouraged to stop by the LAF booth to make a donation and sign a banner congratulating Lance on his victory at the Tour de France. All proceeds benefit LAF programs that help young people with cancer live strong. The Grand Prix of Road America will air in the United States on Spike TV at 4:00 p.m. EDT on Sunday, August 8, and globally on Champ Car’s broadcast partners. Check your local listings. -------------------------------------------------------------------------------- About the Lance Armstrong Foundation The Lance Armstrong Foundation (LAF) believes that in your battle with cancer, knowledge is power and attitude is everything. From the moment of diagnosis we provide the practical information and tools you need to live strong. The LAF focuses its activities on public health initiatives, national advocacy, research, and survivorship education and resources, including Live Strong, the LAF's comprehensive resource for cancer survivors. The LAF was founded in 1997 by cancer survivor and champion cyclist Lance Armstrong and is located in Austin, Texas. For more information, visit www.laf.org and www.livestrong.org. For more information on the Tour de Road America, please visit
www.pelotonride.org. ###
For Immediate Release Tour de Road America Announces Additional Drivers, Events, Rider Gifts, and Sponsorships for Lance Armstrong Foundation Fundraiser The organizers of the Tour de Road America, a Peloton Project event benefiting the Lance Armstrong Foundation, announced several exciting additions to its weekend lineup. More Drivers Join the Tour Forsythe Racing’s Paul Tracy, defending Champion of the Bridgestone Presents the Champ Car World Series Powered by Ford, will join the Tour de Road America. Tracy, an avid cyclist, twice donated his $25,000 Driver of the Year award to the Lance Armstrong Foundation. Newman-Hass drivers Bruno Junquiera and current championship points leader Sebastian Bourdais have joined the Tour. Newman-Haas racing is co-owned by renowned actor Paul Newman. Newman is active in philanthropy and in 2002 received the Lance Armstrong Foundations’ Carpe Diem – Champions of Survivorship award for his work with the Hole in the Wall Gang Camps for children living with cancer and other serious illnesses. RuSport drivers A.J. Allmendinger and Michele Jourdain, Jr. are excited at the opportunity to join the Tour. A.J. and Michel are fresh off podium finishes in the Molson Indy of Vancouver. 1,000 “Live Strong” Wristbands – Sign the Banner Congratulating Lance Armstrong on his Victory Attendees of the Grand Prix of Road America are encouraged to stop by the Lance Armstrong Foundation (LAF) booth located near the Four Mile Merchant to purchase the popular Live Strong yellow wristbands. The $1 wristbands are part of a campaign to raise $5 million for people around the world who are living with cancer. All proceeds benefit the LAF. Purchasing a wristband or making an additional donation to the LAF will entitle race fans to sign a banner congratulating Lance on his triumph over cancer and his historic 6th victory in the Tour de France. Rider Reception Announced On Saturday, August 7 at 5:00 P.M., riders and Tour de Road America supporters will be welcomed to the beautiful Road America circuit at a reception in the South Paddock. Riders will have a chance to chat with professional race car drivers from the Champ Car World Series and the Motorock Trans-Am Series, members of the Lance Armstrong Foundation Peloton Project, fellow cyclists and racing fans. Road America, America’s premiere road racing circuit, has generously donated hospitality space and light refreshments. Sponsors Added, T-Shirts and Cytomax for Tour de Road America Riders Riders in the Tour de Road America will receive a commemorative t-shirt courtesy of Bella’s Custom Designs of Kiel, Wisconsin. The bright yellow t-shirts feature the Lance Armstrong Foundation logo and its mantra “Live Strong.” Yellow is the color of the leader’s jersey in the Tour de France, and has been adopted as a symbol of the LAF’s fight against cancer. The organizers of the Tour de Road America also announced sponsorship from Cytosport of Benicia, California, makers of CytomaxTM. Cytomax is the world's most scientifically advanced complex carbohydrate, electrolyte performance energy drink. The first 100 riders to register for the Tour de Road America will receive a Cytomax water bottle and samples of the Cytomax sport energy drink. Cytosport owner Greg Pickett drives the #6 Cytomax Jaguar XKR in the Trans Am Series, and will also join the Tour. About the Tour de Road America Road America will host the Tour de Road America, a Peloton Project fundraiser for the Lance Armstrong Foundation (LAF) on August 7 during weekend activities at the Grand Prix of Road America, featuring the Bridgestone Presents the Champ Car World Series Powered by Ford (August 5-8). Bicyclists and world class drivers will ride the historic four-mile race track starting at 7 p.m. Saturday evening. The Tour de Road America will have a booth in the paddock area to collect donations for the Lance Armstrong Foundation with a goal of reaching $25,000 during the four-day event. For more information on the Tour de Road America, visit www.pelotonride.org.
For information on Road America, including tickets, visit www.roadamerica.com.
For Immediate Release RuSPORT
drivers AJ Allmendinger and Michel Jourdain, Jr. ELKHART LAKE, Wis. (July 24, 2004) – The Tour de Road America benefiting the Lance Armstrong Foundation are excited to announce the addition of RuSPORT drivers AJ Allmendinger and Michel Jourdain, Jr. The event, which takes place August 7 during the Champ Car World Series Grand Prix of Road America weekend, will raise money for those living with, through and beyond cancer. This amazing event brings together Champ Car and Trans Am drivers
with bicycling enthusiasts riding together to raise money for
the Lance Armstrong Foundation (LAF). In the weeks following Lance’s
bid for an unprecedented 6th Tour de France victory, AJ and Michel
will join a group of cyclists who have made substantial donations
to the LAF and together will ride 5 laps around one of America’s
premier road course facilities, Road America. "I am excited about taking part in this magnificent event. In Mexico I am on a council for UNICEF where we look for a better world for children. So I think that having someone as big and as important as Lance Armstrong doing things to help people with cancer is really great because it helps to reach more people. Lance is also such a great example of how to live life and he motivates those who are having a tough time to keep fighting no matter what. I will be proud to share a small part of his effort and I hope my participation can help to go a little bit further in this amazing battle for a better future for everybody." The Champ Car World Series is the world’s most diverse and challenging open-wheel racing series. Drivers need to keep in top physical form and many do so by taking part in cycling their way to better shape. For many cyclists this will be their only chance to ever pedal around the gorgeous Road America race course, while at the same time, riding with real auto-racing heroes. Participating cyclists can buy a Saturday ticket at the price of $50 and Road America will generously donate $25 back to the LAF. Tour de Road America event participants can also take part in a silent auction comprised of Champ Car and cycling memorabilia. The Peloton Project is the Lance Armstrong Foundation's major grassroots fundraising and outreach initiative. Comprised of cyclists, cancer survivors and other volunteers, who want to make a difference in the cancer survivorship community, members raise funds and awareness for the LAF in their local communities. In 2003, 6500 Peloton Project members collected more than $4.3 million in donations for the LAF to continue helping cancer survivors live strong. For more information and to register for the Tour de Road America,
please visit www.pelotonride.org and visit www.roadamerica.com
to purchase Grand Prix of Road America tickets.
For Immediate Release July 28, 2004 Paul Tracy Joins Tour de Road America! ELKHART LAKE, WISC- The Tour de Road America benefiting the Lance Armstrong Foundation is excited to announce the addition of 2003 Champ Car World Series Champion, Paul Tracy. “The Elkhart Lake ‘Tour de Road America’ will be a great event and I’m very happy to continue my support of the Lance Armstrong Foundation,” said Tracy, who is an avid cyclist and has twice donated his $25,000 Driver of the Year award to the Lance Armstrong Foundation. “I have the greatest respect and admiration for Lance Armstrong. His sixth Tour de France victory is simply incredible – Lance’s commitment and dedication and personal achievement in his most physically demanding sport amongst such great competition is unparalleled; he simply an inspiration,” continued Tracy, “I’m very much looking forward to participating in the Tour de Road America.” The Tour de Road America unites drivers from the Bridgestone Presents the Champ Car World Series Powered by Ford, the MotoRock Trans Am series, racing fans and hundreds of cycling enthusiasts who will all ride together to raise money for the Lance Armstrong Foundation. In the weeks following Lance’s unmatched 6th Tour de France victory, Champ Car drivers will join a large group of bicyclists who have made substantial donations to the LAF and together will ride one of America’s premier road course facilities, Road America. The Tour de Road America is a fantastic opportunity for fans and cyclists to meet and ride with Paul Tracy, who is fresh off his dominating victory at the Molson Indy Vancouver, as they cycle around the four-mile race track of beautiful Road America. Cyclists and racing fans can register for the Tour de Road America by visiting www.pelotonride.org and can purchase tickets to the Grand Prix of Road America at www.roadamerica.com. Road America will donate back to the Lance Armstrong Foundation for every Tour de Road America ticket package purchased!
For Immediate Release July 20, 2004 Alex
and Bronte Tagliani Support the Tour de Road America for the Lance
Armstrong Foundation at the Champ Car Grand Prix of Road America
Champ Car's favorite couple are avid cyclists and take to the Nevada hills outside of their Las Vegas home regularly on their bikes. Alex and Bronte train together and are excited about the opportunity to work-out for such a worthy cause with a large group of like-minded, health and racing enthusiasts. Wisconsin-based, Trek Bicycles will supply the duo with demo bikes for the Elkhart Lake cycling event.
In the weeks following Lance’s bid for an amazing 6th Tour de France victory, the Taglianis, along with a handful of other Champ Car drivers, will join a group of cyclists who have made substantial donations to the LAF. Together the group will ride five laps around one of America’s premier road course facilities, Road America. The Champ Car World Series is the worlds most diverse and challenging open-wheel racing series. Drivers need to keep in top physical form and many do so by taking part in cycling their way to better shape. For many cyclists this will be their only chance to ever pedal around the gorgeous Road America race course, while at the same time, riding with real auto-racing heroes. Participating cyclists can buy a Saturday ticket at the price of $50 and Road America will generously donate $25 back to the LAF. Tour de Road America event participants can also take part in a silent auction comprised of Champ Car and cycling memorabilia. The Peloton Project is the Lance Armstrong Foundation's major grassroots fundraising and outreach initiative. Comprised of cyclists, cancer survivors and other volunteers, who want to make a difference in the cancer survivorship community, members raise funds and awareness for the LAF in their local communities. In 2003, 6500 Peloton Project members collected more than $4.3 million in donations for the LAF to continue helping cancer survivors live strong. For more information on the Tour de Road America, please visit
www.pelotonride.org and visit www.roadamerica.com to purchase
Grand Prix of Road America tickets.
For Immediate Release July 19, 2004 Walker
Racing’s Mario Haberfled on Board for ELKHART LAKE, WISC- The Tour de Road America benefiting the Lance Armstrong Foundation today announced the addition of Walker Racing driver Mario Haberfeld. The Tour de Road America brings together drivers from the Bridgestone Presents the Champ Car World Series Powered by Ford and large contingent of fans and local cycling enthusiasts riding together to raise money for the Lance Armstrong Foundation (LAF) supporting cancer survivorship. In the weeks following Lance’s bid for an amazing 6th Tour de France victory, Champ Car drivers will join a group of cyclists who have made substantial donations to the LAF and together will ride one of America’s premier road course facilities, Road America. Haberfeld, in his sophomore season in Champ Cars, pilots the #5 Cummins Diesel Ford-Cosworth/Reynard/Bridgestone. Both on and off the track, Haberfeld is an accomplished athlete. He recently competed in the California Half Ironman triathlon, which counts cycling as one of its three disciplines. Haberfeld says that Lance’s victories against cancer and on the bike have provided inspiration, “I got to know about Lance by reading his book It's Not About the Bike, and from that moment on I have followed his career and his battle against cancer with a lot of interest. This is by far the best book I have ever read. It's very inspiring and really makes you think about life from a different perspective. It's also very motivating and I'm very impressed with Lance's determination to achieve his goals. In fact, I thought the book was so inspiring that I bought more that a dozen copies of it in the last two years to give out to friends, family and members of my team.” “I finished reading his second book a few months ago and also loved it. I'm really happy for Lance to have won so many Tour the France after his disease, and commend him on all the good work he is doing through the Lance Armstrong Foundation. I'm a big fan of his, and welcome the opportunity to contribute by participating in the Elkhart Lake bike ride,” says Haberfeld. The Tour de Road America will be an outstanding opportunity fans and cyclists to meet Mario as they cycle around 4.048 miles of the hilly, sweeping turns of the beautiful Road America race course while raising money for the LAF. Cyclists can register for the Tour de Road America by visiting
www.pelotonride.org and can purchase tickets to the Grand Prix
of Road America at www.roadamerica.com. Road America will donate
back to the Lance Armstrong Foundation for every Tour de Road
America ticket package purchased!
For Immediate Release July 15, 2004
Herdez Competition Drivers Join Tour de Road America! ELKHART LAKE, WISC- The Tour de Road America benefiting the Lance Armstrong Foundation is extremely pleased to announce the addition of Herdez Competition driver’s Ryan Hunter-Reay and Mario Dominguez. The Tour de Road America brings together these popular drivers from the Champ Car World Series and large contingent of local cycling enthusiasts riding together to raise money for the Lance Armstrong Foundation (LAF) supporting cancer survivorship. In the weeks following Lance’s bid for an amazing 6th Tour de France victory, Champ Car drivers will join a group of cyclists who have made substantial donations to the LAF and together will ride 5 laps around one of America’s premier road course facilities, Road America. "Lance Armstrong is an inspiration,” says Hunter-Reay. “I am reading his book right now and as an athlete and human being I have an immense amount of respect for him and his foundation. I am honored to participate in the Tour de Road America and I look forward to the opportunity to ride with the Champ Car fans at Road America in effort to support the foundation. Lance is not only an inspiration because of the victories he has achieved, but because his achievements have come through adversity, his own physical health, the biggest adversity for an athlete." "Lance is a hero of mine and a fine example for young people with dreams around the world,” says Dominguez. “I am really excited about the event at Road America and honored to support the foundation." The event will be a terrific opportunity for a community of cyclists to meet Ryan and Mario and bicycle around 4.048 miles of the hilly, sweeping turns of the beautiful Road America race course while raising money for the LAF. Cyclists can register for the Tour de Road America by visiting www.pelotonride.org and can purchase tickets to the Grand Prix of Road America at www.roadamerica.com. Road America will donate back to the Lance Armstrong Foundation for every Tour de Road America ticket package purchased!
For
Immediate Release Gear up for the “Tour
de Road America”
ELKHART LAKE, Wis. (July 13, 2004) – Road America, the 4.048 mile road course set in the rolling hills of Wisconsin, will host the Tour de Road America, a Peloton Project fundraiser for the Lance Armstrong Foundation (LAF). Bicyclists and world-class drivers will ride the historic four-mile race track starting at 7 p.m. Saturday, August 7, during the Elkhart Lake Champ Car World Series race weekend. Cyclists and drivers will raise funds for completing in support of the LAF, whose purpose is to enhance the quality of life for those living with, through and beyond cancer. Cyclists may buy a ticket to Saturday qualifying and race activities and the bicycle tour for $50, of which $25 will be donated to the noted bicyclist's cancer survivorship foundation. Spectator tickets are $115 for the four-day event or $40 for Saturday and $55 for Sunday. Tickets are available at www.roadamerica.com or by calling 1.800.365.7223. The Tour de Road America will have a booth in the paddock area to collect donations for the Lance Armstrong Foundation and a goal of reaching $25,000 during the four-day event. In addition, the LAF booth will h |
